2007 LinkShare Symposium Summary
LinkShare Symposium 2007 was one of the best ever, with more than 650 leading executives from the world’s most innovative e-commerce companies coming together for a day of learning, exchanging of ideas, and networking. The theme for this year’s event was Performance Marketing 2.0: Innovation and Collaboration.
LinkShare President, Stephen Denton, opened the conference by welcoming attendees and introducing LinkShare Showcase, LinkShare’s new ad network offering, and Traffic Strategies.com, our recent acquisition that will expand Lead Advantage, our lead generation business.
Keynote speaker Don Tapscott, Chief Executive of New Paradigm and best-selling author of Wikinomics, spoke about transformations happening on the Internet, and the impact on information and communication technologies in business and society. TrendWatch 2007, a panel of experts assembled to debate and discuss innovation on the web today, delivered highly compelling perspectives on trends shaping today’s online world.
One of the biggest benefits of attending the LinkShare Symposium is the opportunity for online partners to meet face-to-face. From networking in the meeting hall to LinkShare DealMaker tables, advertisers and publishers made new connections and built better business relationships throughout the day. LinkShare Symposium 2007 ended with friends and colleagues taking in the breath-taking views of Manhattan on the boat party cruise.
We would like to thank those who attended LinkShare Symposium 2007 and our sponsors for their generous contributions. To help us continue to provide valuable industry events, please take a moment to share your comments and suggestions by completing our online feedback survey.